Snappa is designed to help users create professional-looking graphics quickly and easily, without the need for advanced design skills or expensive software. It offers a wide range of features, including a drag-and-drop editor, a large library of pre-made templates, high-resolution stock photos, and customizable graphics. The platform is suitable for creating social media graphics, blog images, ads, and more. Users can sign up for free, with premium features available through paid subscriptions.